Lower Ambitions

In 1932, media mogul and German Nationalist Alfred Hugenberg shaped the phrase “Social means creating jobs“. The interest group INSM, founded in 2000, brought the slogan around Agenda 2010 back into German politics.
But already at the end of the 1990s, the old enemy image of the “work-shy” and “asocial” was conspicuously repeated on private television.
Did afternoon talk shows create Agenda 2010